content & social updates 📸⚡️🎬
1.Instagram has made several updates in 2024, including changes to the algorithm, notes, and profile grid displays
In April 2024, Instagram updated its algorithm to help smaller creators reach more people. Woohoo!
In April 2024, Instagram updated its algorithm to help smaller creators reach more people. Woohoo!
The new algorithm prioritizes original content over reposts and replaces reposts with the original content in recommendations. It also adds labels to reposted content that links back to the original creator and removes content aggregators from recommendations. The algorithm also prioritizes content based on user engagement and relevance, rather than post time. Notes In July 2024, Instagram rolled out changes to notes, including:
Notes on feed posts and Reels are now visible for up to three days, while inbox and profile notes are viewable for up to 24 hours.
Notes only appear in the app, and not on a web browser.
Users can now add "prompts" to notes, which allow them to ask followers questions that can be responded to.
Followers can also react to friends' notes with "likes".
Profile grid displays Instagram Chief Adam Mosseri has also flagged changes to profile grid displays that could change how users present their profiles and grab attention with their content.
Source: HeyOrca
2. Alex Cooper Signs Multi-Year Deal with SiriusXM
Alex Cooper, the creator of the popular podcast Call Her Daddy, has inked a multi-year deal with SiriusXM. Starting in 2025, she will produce exclusive content, live events, and other experiences for the platform. The agreement grants SiriusXM exclusive advertising and distribution rights for her show. Cooper, known for pushing boundaries and being a leading female voice in podcasting, is eager to continue evolving her brand and providing new experiences for her audience through this partnership.
Source: Sirius XM
3. Demure Fall" Takes Over TikTok: The New Trend in Style and Behavior
Following the "Brat Summer" trend, TikTok is now embracing a "Demure Fall," characterized by modest, cutesy, and mindful styling. This trend exploded after creator Jools Lebron’s (www.tiktok.com/@joolieannie) August 2 video went viral, where she showcased her "demure" work look. Lebron's follow-up posts, which emphasize modesty and mindfulness, have garnered millions of views, sparking a craze among social media users and celebrities alike. The hashtag #demure has surged, with over 138,000 videos posted in just a week.
Source: TTS
Follow our social for more @theclbstrategy ⚡️